DEEP DIVE

want to really dig in. We got you.

First let’s start with the model. There are a lot of companies that have baked giving into their business model. Think TOMS. We take the reverse approach. We are a non-profit that has baked business in. The STORE, combined with traditional money getting, unlocks more scalable funding.

Now the food. Rice is the universal food staple for humans globally. Its ability to hold heat, be amazingly cheap, and act as binding agent is ideal. Eggs provide protein that is natural, vegetarian, and also measurable. Butter is everywhere, it makes everything better (thank you Julia Child) and it can be stored in a solid state. Spices add salt and flavor that can be customized. We currently prefer cajun/taco seasoning as it provides the most flavor variety to cost. Finally, foil. At this point the ratios between them allows you to make a rice roll for less than forty cents. Pretty dope if you ask us, and that’s retail prices.

Now let’s go pro.

Our vision is a rice roll within walking distance. To pull that off you need to be the McDonalds of hunger. That’s our next stop. Every aspect of our operation is thoughtfully designed to scale as the organization grows to feed as many people as possible at a price point that buys out hunger. We have to. Because no one else will.

JOIN US. I believe in you. And you can believe in us too.